#Trending: Women: 'cover up or you will be shamed'

An Algerian Facebook page has threatened to shame women whom they perceive to be dressed "inappropriately" during Ramadan.

"Public announcement: If she doesn't dress appropriately, we will shame her." The page featured an image of a woman in long sleeves and sportswear.

The post also came with a clear message, stating: "Dear sister, our campaign will start with the beginning of holy Ramadan. We will take photos and videos of any woman in scandalous wear, and we will publish on all sites."

The campaign aims to breach Algerian women's privacy by taking photos and videos of them without their consent, and publishing them in virtual space during Ramadan.

It is a month where people seek to increase their good deeds and spiritual connection with God and other people. The month is dubbed "the month of mercy and tolerance" by Muslims - which makes the purpose of this latest campaign somewhat confusing.

The page's fame has spread through social media to a number of Arab countries, and received polarized reactions. Many supporters found this campaign to be an "effective way" of promoting the values they consider important, and many commended the initiative.